Insound launches Save The Album campaign

Insound.com, the online retailer for independent music, has launched a campaign to "Save The Album." The campaign is designed to help celebrate a format that has endured recent threats at the hands of single track sales and subscription offers. Noted and respected indie artists The Decemberists, Bloc Party, The Mountain Goats, Devendra Banhart, Pretty Girls Make Graves, The Walkmen, and Lou Barlow have recorded short video pieces celebrating their favorite albums. The "mission" and the videos can be seen at www.savethealbum.com

In support of the campaign, Insound.com, which had until now exclusively sold albums on CD and vinyl, will also be launching a new album-only, MP3-only digital store this week. All music will be available exclusively in the format in which it was designed to be released. Individual tracks will not be available for purchase. Additionally, the MP3 format will also allow consumers to easily move the music to any portable device they choose. "While the sale of individual tracks certainly makes sense technologically for pop music, it is fully not in the best interest of the independent music community. It hurts not only artists, but also labels, retailers, and distributors," said Matt Wishnow, President of Insound. "If I love Spoon, I love them for Series of Sneaks, Kill the Moonlight and Gimme Fiction and not for particular songs on those albums. We want to continue to nourish fans who feel this way about the album while allowing those fans to get their music in whatever format they prefer – CD, LP or MP3."

Capaign Website: www.savethealbum.com

Insound Website: www.insound.com

This is a Press Release

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Back 26.10.2006