Musicosm launches the first interactive MP3 Record Label

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Musicosm launches the first interactive MP3 Record Label
Date posted: May 12 1999
Press Release
Leading music community web site Musicosm.Com today announced the launch of Musicosm Rex, a new MP3 record label. Capitalizing on the digital revolution which is rocking the music industry, Musicosm Rex is the first on-line label to let the worldwide community of on-line music fans participate in the discovery and promotion of new bands -- an activity previously reserved to music industry insiders.
The first interactive MP3 Record Label
Drawing on its founder's experience managing the company that discovered multi-platinum acts Korn and Cypress Hill, Musicosm Rex combines the efforts of a professional A&R talent scout staff with on-line fan participation to filter the thousands of aspiring bands on-line into a showcase for the best unsigned bands. At Musicosm.Com, users download and vote on each new set of MP3 demos to crown a new winner each month. Musicosm Rex is signing the bands with the most votes and downloads to exclusive recording contracts for promotion and digital download sale of their music on-line.
Combining the Internet's promotional and interactive technology with the best of the traditional recording business, Musicosm Rex's exclusive recording deals bring the winning artists extensive on-line promotion to Musicosm.Com's worldwide audience community. Winning bands also benefit from exposure to Los Angeles-based Musicosm.Com's connections in the record industry and the site's regular visits from label executives, attorneys, and journalists interested in finding new talent.
The next generation of the music business
"We're putting the distributed processing power of the Internet to work to revolutionize the music industry's A&R talent selection paradigm. Bands that make it through the rigorous combination of Musicosm Rex's professional A&R selection and interactive worldwide audience voting process are very likely to have both artistic ability and commercial potential," said Scott Fedewa, CEO of Musicosm.Com.
"The audience's participation creates an interactive "filter" to ensure that the MP3s offered by Musicosm Rex's bands are worth downloading and helps the band establish a fan base. This audience participation is what is unique about the Internet compared to any previous medium and is revolutionizing the music business. With participation from bands worldwide already under way, Musicosm Rex is enjoying thousands of downloads even before it has been announced."
Real music industry credibility and location
Fedewa is one of the few on-line music executives to have run a Hollywood record label. He also pioneered on-line music copyright law by authoring the first published scholarly articles on the subject while attending Stanford Law School. A former senior label executive with exactly the diverse skills needed to help the music industry profit from the digital revolution, Fedewa was General Manager of Sony Music's Immortal Entertainment Group, the company which discovered multi-platinum bands like Korn, Cypress Hill, House of Pain, and others. Fedewa is also a member of the National Academy of Recording Arts & Sciences, an entertainment attorney, and former Investment Banker. Fedewa raised the Venture Capital to launch Musicosm.Com and its new recording industry paradigm on the Digital Coast in order to demonstrate to his record industry peers the interactive promotions and community potential he envisions for the Internet.
The best of both worlds
Musicosm Rex combines the best of the Internet's interactivity and worldwide distribution with the artist development and creative marketing of a traditional record label to give new bands a chance at stardom. This allows a new band to gain direct on-line feedback from their most likely fans via Musicosm.Com's Message Boards and Chat Rooms. "There has a been a lot of criticism of traditional record labels by technology people but there can be significant benefits to having corporate marketing behind a new artist, especially on-line where the Net can so quickly spread word of hot new music," added Fedewa.
Unlike many MP3 web sites, Musicosm Rex is the first on-line label to be run by music industry professionals with a dedicated A&R staff based in Los Angeles, the traditional home of the recording industry. Like a traditional record label, Musicosm Rex is very selective in which bands it works with, covering all costs for the MP3 encoding, web page construction, and promotions of bands it signs. Specializing in Alternative Rock, Electronica, and Rap, Musicosm Rex is accepting demo materials at: Musicosm Rex A&R Dept., 291 South La Cienega Blvd., Suite 403, Beverly Hills, CA 90211 USA.
MP3 is Musicosm Rex's format of choice, capitalizing on the explosive growth of the popular music compression format. The company expects to evolve with the market, however, and looks forward to introducing secure digital distribution solutions as they become popular to ensure that artists receive fair compensation. Download sales of Musicosm Rex's MP3 tracks are conducted on-line through Cybergold's e-commerce system. Both free promotional tracks and purchase of full albums are available.
A next generation online youth entertainment network
Musicosm Rex's MP3 business is an exciting part of Musicosm.Com's venture capital-backed vision for the future of the record business. Musicosm.Com empowers both artists and fans with an on-line environment that channels their enthusiasm into a worldwide audience community organized around music and youth lifestyles. Musicosm.Com's community offers an "insider's view" behind the scenes of Hollywood's music industry through daily updated lifestyle content including music industry news, top web site links, CD reviews and sales, Free Email, cool clothing, and much more. With creative ventures like Musicosm Rex, Musicosm.Com is tapping the explosive growth potential of the Internet to build a major venture capital success story that will dominate the next generation of the youth entertainment market.

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