With over 800 manufacturers and suppliers of MI products covering five exhibition halls, Music China 2006 promises a wide international selection of traditional and contemporary MI products to be found nowhere else in Asia. The show will run from 18 – 21 October 2006 at the Shanghai New International Expo Centre, one of China’s biggest and brightest exhibition grounds.
Music China has everything: from western rock & pop staples such as electric guitars, basses and amps, classical pianos, strings, wind instruments and musical accessories, through to traditional Chinese instruments. It’s a must-see show for music-lovers and anyone involved in the MI business, including;
· owners of musical instrument outlets
· distributors serving a wide network of retailers and wholesalers
· representatives of orchestras or music institutes
· professional musicians and music-lovers.
The visitors’ endorsement is clear: 98% of visitors to last year’s show said they would come back in 2006, and 94% said they would recommend Music China to their industry colleagues.
Who are the exhibitors at Music China 2006?
Many of the biggest names in the global MI business have confirmed they will be at Music China 2006, including Pearl River Piano, KHS, Yamaha, Roland, Warwick, AXL, EMD, Steinway, Samick / C. Bechstein, Sejung, M-Audio and Schott Music.
For a complete exhibitor list, see www.musikmesse.com
National pavilions from Austria, the Czech Republic, Germany, Italy, Spain, France, the UK and Taiwan are confirmed.
Music China: a commercial platform and a cultural exchange
A programme of entertainment and educational activities at Music China 2006 will keep the atmosphere lively and the visitors informed!
· The Power of Rhythm at the Shanghai International Drum Festival! Modern Player magazine is hosting a national competition in the lead-up to Music China 2006, which will bring together two-person drum and bass guitar teams from all over the country. The final playoffs will take place at the show in October, supplemented by performances by renowned drummers and bassists from around the world.
· Special performances and demos from instrumental and local artistes from around the world.
· Product presentations and seminars about trends in the global MI industry, by international and Chinese experts and academics.
NAMM University in Shanghai
NAMM University seminars will be a new feature of Music China for 2006. Featuring ‘big issue’ panel discussions with representatives from the world’s leading MI companies and ‘how to’ sessions in Chinese for Chinese retailers, the NAMM University seminars are developed by the industry for the industry to develop the Chinese retail market.
Prolight + Sound Shanghai
If it’s professional lighting or audio equipment you are looking for, Prolight + Sound Shanghai has the answers. Held adjacent to Music China, Prolight + Sound Shanghai is one of China’s leading international platforms for entertainment technology. It’s proximity to the music show brings the entire world of music and entertainment products and equipment under one roof. Over 150 exhibitors are on board as of June 2006.
Don’t miss what is shaping up to be the MI industry event in Asia!
Visit the website www.musikmesse.com for online pre-registration, travel info and lots more.
